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Newsletters & Articles
Feel free to visit past eNewsletters or look through our articles!
• It's all about the Marketing
• What's exciting at ECSI-Merchandise
• Q&A: You've got questions, we've got answers
• Stories from the Trenches
Previous Newsletters
November 2011
• It's all about the Marketing: What's in a logo?
• What's exciting at ECSI-Merchandise: Specials for the holidays
• Q&A: Do you real life stories help when teaching classes?
• Stories from the trenches: Teaching with a 'professional' in the class
October 2011
• It's all about the Marketing: Marketing: what really works?
• What's exciting at ECSI-Merchandise: Mini CPR Keychains are back
• Q&A: AED only classes
• Stories from the trenches: Professional behviour from EMS
August 2011
• It's all about the Marketing: Ad Specialties do work!
• What's exciting at ECSI-Merchandise: FREE International directory
• Q&A: Stundents falling asleep in class
• Stories from the trenches: Where are you?
July 2011
• It's all about the Marketing: Have your really monitored your instructors?
• What's exciting at ECSI-Merchandise: Business Card Magnets
• Q&A: Instructor our of uniform
• Stories from the trenches: Is there such a thing as a "dumb" question?
June 2011
• It's all about the Marketing: Charge what you're worth
• What's exciting at ECSI-Merchandise: Car Magnets
• Q&A: Working with new instructors
• Stories from the trenches: When an emergency strikes during your class
May 2011
• It's all about the Marketing: Professional Appearance
• What's exciting at ECSI-Merchandise: Mini-Keychains are Back
• Q&A: How to handle students that have taken CPR on-line
• Stories from the trenches: Competing with $25 per student
March 2011
• It's all about the Marketing: Phone calls work
• What's exciting at ECSI-Merchandise: Ringer T-shirts – 3 for $30!
• Q&A: New Guidelines
• Stories from the trenches: Did I do 30 compressions, 20 or 40?
February 2011
• It's all about the Marketing: 80/20 Rule – mark your old clients
• What's exciting at ECSI-Merchandise: Mini CPR Masks are on special!
• Q&A: Good Samaritan Act?
• Stories from the trenches: Teaching with horses!
January 2011
• It's all about the Marketing: Professional Business Cards
• What's exciting at ECSI-Merchandise: Job Shirts to keep you warm!
• Q&A: Have classes started slowing down as December approaches?
• Stories from the trenches: Infant Choking loses it's head!
December 2010
• What's exciting at ECSI-Merchandise: Job Shirts to keep you warm!
• Q&A: Have classes started slowing down as December approaches?
• Stories from the trenches: What if they're not real?
November 2010
• What's exciting at ECSI-Merchandise: 50-Pack of CPR Shields
• Q&A: Looking for a unique way to teach CPR to family and friends?
• Stories from the trenches: Bags for Dummies?
September 2010
• What's exciting at ECSI-Merchandise: First Aid Kits
• Q&A: Can you just give me a CPR card?
• Stories from the trenches: What to do when students don't dress properly?
July 2010
• What's exciting at ECSI-Merchandise: Mini CPR Keychain with Gloves
• Q&A: Is it a good idea to explain professional CPR to lay people?
• Stories from the trenches: Asking the family's permission to perform CPR?
June 2010
• What's exciting at ECSI-Merchandise: Winderness Instructor Patch
• Q&A: How can I bill for students that don't show up?
• Stories from the trenches: Real DEAD person?!
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